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MLA Basic Manual Series

Money for the Asking: Fundraising in Music Libraries
By Peter Munstedt
BM7 ISBN 978-0-89579-734-6 (2012) x + 130 pp. $50.00
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Money for the Asking explores the basics of fundraising for music library professionals.  Music libraries face many challenges today, including shrinking budgets. Fundraising is one way to increase a library’s resources, but few books address fundraising opportunities specifically for music libraries. In this concise volume Peter Munstedt provides practical advice for music librarians who want to initiate fundraising. Based on his depth of experience, the author explains the importance of promoting a library’s needs, which can be critical in establishing fundraising efforts.
Working with individual donors is essential for any fundraising program. The book differentiates four essential steps that development professionals employ when working with donors, including identification, cultivation, solicitation, and stewardship. There is also an explanation of the various types of donations, such as gifts in kind, monetary gifts, endowments, and planned giving.

Obtaining resources through grants is another significant aspect of fundraising. The book covers corporation, foundation, and government grants within the context of music libraries. Other methods of raising money are also described, including several kinds of fundraising events, such as benefit concerts, book sales, as well as other public and private events. While encouraging music libraries to pursue fundraising, the author also cautions about several subtle issues that consist of hidden costs, internal politics, and ethical concerns.

This book reveals principles in the professional development world as seen through the eyes of a music librarian. The author explains real-life experiences in a music library setting, including case studies from his library. Also provided are examples of fundraising web pages from various other music libraries. The book reveals the positive effects and actual benefits that fundraising can bring to a music library. Money really is there for the asking.

Contents

Introduction        
Chapter One: Getting  Started with Fundraising
Initial Steps    
Working with a Development Office and Music Department    
Promoting the Library       
Chapter Two: Four Steps in Working with Individual  Donors       
Identification    
Cultivation    
Solicitation    
Stewardship    
Chapter Three: Types of Donations 
Gifts in Kind    
Monetary Gifts    
Planned Giving    
One-Time Donations for Special Projects    
Endowments    
Chapter Four: Fundraising  Events in a Music Library and Elsewhere    
Library Benefit Concerts    
Book Sales    
Other Public Events    
Private Events for Major Donors    
Chapter Five: Corporations, Foundations, and Government Grants    
Overview    
Institutional Approval    
Corporations    
Foundations    
Government Grants    
Other Grant Opportunities    
Chapter Six: Issues to Consider in Fundraising    
Hidden Costs    
Institutional Politics    
Ethical Concerns    
Conclusion    
Appendix  1: Case Studies from the MIT Lewis Music Library    
Library Renovation    
Library Newsletter    
Class of 1982 Music Library Fund    
MITSO Recordings    
Oral History Project    
Collection Development    
Violin Music Donation    
Appendix  2: Donation Information on Selected Music Library Websites    
Notes    
Bibliography    
Books and Articles    
Web Pages    
Index    

Peter Munstedt is the Music Librarian in the Rosalind Denny Lewis Music Library at the Massachusetts Institute of Technology. Before starting this position in 1992, he was the Music Librarian in the Miller Nichols Library at the University of Missouri-Kansas City where he began working in 1984. Peter is an active member of the Music Library Association and he publishes articles on various music and library science topics. He has served in an editorial capacity for the ARSC Journal, Music Reference Services Quarterly, andMLA’s Basic Manual Series.